The NFL’s fanbase has grown to an incredible size. In 2023, 115 million people tuned in to watch the Super Bowl, making it the most watched TV program in U.S. history. Thanks to this huge market, today’s Super Bowl tickets are not only harder to find, but far more expensive. In 2024, Super Bowl ticket prices are climbing as high as $54,000 on Ticketmaster – a far cry from the $12 fans coughed up in 1967. So, how has the average price fared over the years?

1960s and 1970s
The very first Super Bowl was called the AFL-NFL World Championship Game and was held at the Los Angeles Memorial Coliseum in 1967. The average Super Bowl ticket price this year was $12. If adjusted for inflation, this number equals about $100 in today’s money. The 1967 AFL-NFL World Championship Game was the only Super Bowl in history not to be sold out, but it was still a success. In the following two Super Bowls, tickets remained $12. Both games sold out. In 1970, the decision was made to increase the ticket price to $15. The next price hike came in 1975. Fans paid an average of $20 to watch the Pittsburgh Steelers win their first Super Bowl. By the end of the 1970s, Super Bowl ticket prices rose to $30.

1980s: Prices Rise Steadily
As the Super Bowl grew in popularity, the cost of tickets quickly increased. Super Bowl XVIII, which was held in 1984, saw the average price of tickets climb from $40 to $60. The price of Super Bowl tickets reached $100 for the first time in 1988 when the Washington Redskins played the Denver Broncos.

1990s: The Secondary Market Emerges
During the 1990s, many people began to profit from the NFL’s popularity by reselling their tickets. This was the beginning of the Super Bowl’s now famous secondary market. In 1991, the average face value price of a Super Bowl ticket was $150. However, there are reports of fans buying their tickets from resellers outside Tampa Stadium for many times the face value. Super Bowl XXIX, held in 1995, had an average ticket price of $200.

2000s: New Millennium, New Prices
By 2002, the face value cost of Super Bowl tickets had risen to $400. 20 years ago today: The cheapest Super Bowl ticket in modern history. I bought a ticket for $100 (Face Value: $400) hours before Tom Brady’s Super Bowl debut. Why? Concerns post 9/11, security and lack of hotel rooms competing with Mardi Gras.

2010s: The Secondary Market Takes Over
The 2010s began with Super Bowl XLIV, the New Orleans Saints’ first ever championship. Unfortunately for those hoping to attend, this popularity came at a cost. Although the average face value of tickets was around $900-$1,000, tickets on the secondary market sold for an average of $2,329.

2020s: Super Bowl Ticket Prices At An All-Time High
In the current decade, it seems all but impossible to buy Super Bowl tickets at face value. Super Bowl LIV saw some tickets listed above $70,000. In 2021, fans had to pay an average of $8,161 to watch Tom Brady win his last Super Bowl. The average cost of tickets climbed further in 2023, when a Super Bowl ticket bought on the secondary market cost an average of $9,915. Cut to 2024, where resale tickets have been seen as high as $53,500.

Those with even more money to burn could guarantee themselves a comfortable seat by purchasing a luxury suite experience at the Allegiant Stadium. The cost for these ranges from $800,000 to $2,000,000. With this increasing trend, the average Super Bowl ticket price is unlikely to drop anytime soon.

By admin

Related Post