Relax Gaming’s Chief Production Officer, Shelley Hannah, recently spoke to VSO News about the latest addition to the Money Cart series, Money Cart 4. She shared insights on the game and Relax Gaming’s approach to game design, their longevity in the industry, and their plans for the future.
Shelley Hannah, Chief Product Officer at Relax Gaming, shared her excitement about the release of Money Cart 4, highlighting its high volatility and potential for big wins. The game has already gained attention and was featured in the prestigious Slots of the Week at VegasSlotsOnline.
With over 12 years of experience in the gaming industry, Shelley has been with Relax Gaming for more than five years and has seen the company grow into a powerhouse in the industry. She attributes this success to the passionate and dedicated team at Relax Gaming, emphasizing the supportive and collaborative environment within the company.
Relax Gaming has been a key player in the industry since 2010, and Shelley attributes their longevity to their strong technical foundation, a talented and passionate team, and their ability to adapt to the ever-changing landscape of the industry.
When asked about the company’s approach to game design, Shelley emphasized the company’s focus on building engaging game mechanics, high entertainment value, and excellent visuals. She highlighted the importance of listening to the market and constantly adapting to regulatory and competitive changes, ensuring the delivery of high-quality games.
The Money Cart series, including the latest installment, Money Cart 4, is designed to provide players with an action-packed and high potential win experience. The game is tailored for the UK gambling market but has achieved success in other markets as well.
Money Cart 4 stands out with its exciting new features, characters, and increased maximum win potential of 15,000x, making it a significant improvement from its predecessors. Shelley emphasized that the team has put a lot of effort into making Money Cart 4 a powerful and engaging addition to the series.
Creating a slot game within a series like Money Cart requires a market-specific focus and draws influence from its predecessor, Money Train. Relax Gaming’s goal is to immerse players in the immediate action of the game, which requires careful consideration and attention to graphics and the bonus game.
Looking ahead to 2024, Relax Gaming is focused on bringing exciting new games to the market, building their presence in key regulated markets, and continuing to create games with a market focus. With the recent launch of Bill & Coin and their partnership with BetMGM in New Jersey, the company is poised for success in the coming year.
Overall, Relax Gaming is dedicated to creating high-quality games that resonate with players and operators, and their continued success in the industry reflects their commitment to innovation and excellence.